About MAD.

MAD

MAD is a creative agency partnering with businesses to work on all aspects of design, branding, marketing, exhibitions spaces & innovative retail solutions.

Our mission was to create the kind of company we always wanted to work for, doing compelling projects we could be proud of, and partnering with lovely clients who we enjoy collaborating with.  We love MAD ideas, MAD nights out and MAD creative so why wouldn’t everyone else?

The MAD approach starts with getting to know you; we recognise and respond to who you are as a business before tailoring the right solution.  We don’t offer a one size fits all solution for a fixed price but work with businesses to give them what they need whether it be an alternative to an internal marketing department or a partner on special projects.

We love to bring great new ideas to life, reinvigorate brands, make online and offline work together, deliver integrated advertising campaigns, shoot and edit promotional video, produce social media content and deliver world class exhibition spaces that are second to none.  We are lean, flexible, agile and responsive.

The MAD Team.

As a team of seven we have the combined skill set to partner with your business and get results. We’re good people too.

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Jamie McMinnis

Managing Director

Jamie’s life revolves around work and family, he can’t get enough of either! Weekends are spent always on the go; if he’s not away in the motorhome mountain biking, you will find him on the golf course, tennis court or in the swimming pool but guarantee his 3 kids will be there having a blast too. At night he’s partial to a beer or few wee gins with his wife Anna and their close friends.

Jamie has a degree in Computer Science and although he hates to admit it, is a bit of a geek at heart! He embraces change and loves to introduce his clients (and workforce) to the latest innovations. With over 15 years’ experience in print, he developed the MAD Creative team to help customers get results with ‘Branded Brilliance’.

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Duncan Gleadhill

Creative Director

Approaching the twilight of his rugby playing days, Duncan is still a big follower of the game but 5 aside football has to manage his competitive side. Duncan’s young family is his focus outside work but still enjoys an occasional night out with friends.

Duncan graduated with a degree in Graphic Design and has 12 years working in advertising. He really enjoys working with clients to make sure he understands their needs and get the best out of each project.

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Ian Allen

Design Project Manager

Ian’s creative richness has been influenced to this day by the folklore of Fairies and Giants that were woven into the fabric of his childhood. He has a strong appreciation of a good glass of Irish whiskey at the end of the day which helps nurture and tease out his best ideas. When not working Ian likes to think about keeping fit whilst reading or watching a movie. He is also known, from time to time, to torture his wife and children with his rendition of a few tunes on his Tanglewood TW45 Sundance.

Graduating with a BA in design and with over 14 years working as a creative, Ian has picked up a few tricks along the way. However having the benefit of experience, He now feels as much at ease working on a project with a sketch pad and pencil as he does with a high-spec computer at his disposal.

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David Laidlaw

Events Development Manager

With an interest in trying to act younger, you’ll often find David attempting to surf on the North Coast or hold on to the back of a speedboat in Craigavon. When on dry land David enjoys a few drinks at the weekend, hoping Newcastle United don’t get relegated and socialising with friends.

David has a degree in Business Management and an MSc in Events Management, he specialises in event planning and designing exhibition solutions for his clients and enjoys the chaos of running around an exhibition venue.

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Adam Bleakly

Digital & Web Developer

With a keen interest in cycling, you’ll often find Adam on his bike building up the miles throughout the countryside, meeting new cyclists, keeping fit, looking for the next challenge and chasing the odd KOM! In the evenings and weekends Adam enjoys discovering new board and card games with his friends.

Adam has graduated in Engineering, Computer Science and Teaching, working in web and digital for over 10 years as a freelancer, corporate and agency web designer/developer. He enjoys working with clients to translate their thoughts and ideas into effective, powerful websites and digital marketing tools.

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Stephen Johnston

Cross Media Developer

Stephen loves travelling and having walked the Great Wall of China, driven the full Route 66 and lived in San Francisco, he is working his way through his bucket list! A rugby fanatic, his weekends are spent both watching and playing, whilst trying to squeeze in some time to relax and the occasional beer!

Since graduating with a degree in Interactive Multimedia Design, he specialises in multimedia, websites, graphics and video production to make sure he meets all our clients’ needs.  If you need a personalised email campaign, online event registration or a branded print management portal, Stephen is your man.

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Robert Hall

Marketing Manager

Petrol head Rob is all about the ‘smiles per gallon’ rather than miles per gallon, often getting up early to drive his favourite roads while most people are still in bed. Summers are spent smashing cricket balls to the boundary (when the rain stays away & he’s not out for a duck).

Rob has a BSc in Communication, Advertising and Marketing and 15 years spent in an automotive plc hasn’t dented his desire for performance cars and exploring what makes them tick over. He loves nothing better than getting under the skin of a brand to develop a killer strategy.

What MAD Do

Brand Creation & Development

Digital Screens & Bespoke Content

Exhibitions & Trade Shows

Web Design & Development

Bespoke Advertising Campaigns

Large Format Display

In Store Retail Solutions & POS

Social Media Marketing

Traditional & Digital Marketing

Personalised Email Campaigns

Print & Production

Cross Media

Illustration

Crafted Video Content

Media Buying

The
Studio

Our
Brand

the MAD Difference

The difference with MAD is that as part of Minprint we have direct access to the latest digital printing, litho printing & finishing technology alongside the experts behind the machinery.  This allows us to cut out the middleman and maximise the impact of any budget.  Unencumbered by large agency process we can meet tight deadlines and the team you will meet are the people actually working on your account.

The creativity and professionalism at MAD Creative have more than impressed.

Jamie Pallin - Hide & Seek

I have found MAD Creative very professional and insightful. Your team covers all aspects of modern business development using a range of skills that come together to produce results that are clear for all to see!

Sinclair White - AF White

Great Innovative Company, easy to work with and very quick turnarounds.

Andy Davis - Retail 77 / Green Deli

The MAD Creative team quickly understood our needs, developing first class creative from the very outset and within tight timescales across brand design, online assets and print. Working with MAD is an absolute pleasure, it’s like having your own in-house design team – intuitive, responsive and reliable.

Nikki Foster-Irvine - Hyde Park

Montalto have a great working relationship with Minprint & MAD Creative. They have been involved in our signage, posters, promotional material and exhibition stands along with many other elements and we are always fully satisfied with the finished result. By using one agency for numerous projects, there is cohesion between the projects and that is reflected in the products produced. Nothing is too much trouble for their great team and we always feel that we receive their full attention and experience.

Gordon Wilson - Montalto Estate

Working with the guys from MAD Creative is a joy, they are full of design ideas, attention to detail and a huge amount of enthusiasm for design. They are fantastic at listening and interpreting a concept and turning it into a great finished product. Excellent communication and swift turnarounds, you couldn’t ask for more.

Shannon - Lotus Homes